Tuesday, January 30, 2007

Sun does Britishness

In a striking front page today The Sun tackles Britishness.

The effects of 'Celebrity Big Brother' are still rippling out and today The Sun has suspended Page 3 to replace it with a double page spread supporting its striking front page, which tackles what it means to be British to 12 kids from across the ethnic spectrum.

While the splash shows them all holding cards with vile terms of racist abuse they have suffered, inside they tell their stories. It's a great idea and a tabloid newspaper working at its best. It’s the kind of thing you would expect the Daily Mirror to be doing.


"They are some of the most offensive and ugly words in the English language. Words like 'nigger', 'spic' and 'raghead'.

"But today The Sun makes no apology for printing them -- or the pictures showing children who are the innocent victims of such repugnant insults.

"The youngsters, whether Muslim, Jewish, Sikh or Christian, have two things in common.

"Like 'Celebrity Big Brother' winner Shilpa Shetty, they have encountered racism in this country. But they are also all BRITISH.

"Shilpa's victimisation by bullies Jade Goody, Danielle Lloyd and Jo O'Meara ignited a national debate on how racism, like a monster from the deep, still lingers and lurks in 2007.
Posted by Picasa

Read the rest here.


At 9:41 AM, Blogger Lost Boy said...

It's a good piece- I particularly love the encyclopaedic descriptions of what each racist term means- but I can't help but wonder whether this is part of a wider campaign by The Sun to change the attitudes of its readers or a bit of bandwagon leaping? The Sun certainly has its moments when it comes to dishing out insults to the minorities, so does this signal a change of direction or is it just anothewr excuse to stick the knife in three women who made tits of themselves on TV?

At 9:47 AM, Blogger Gordon said...

True, and by page 9 it has the headline "Happy slapper" in reference to the Rooney granma hoooker story.

At 10:35 AM, Anonymous Dan Sumption said...

It's the Sun, so of course it's a bit of bandwagon-leaping, but it's still to be applauded and hopefully will do some good.

At 12:33 PM, Blogger Lost Boy said...

Inside the paper, John Gaunt writes that a Muslim dad who wants his daughter to be allowed to wear the veil to school should 'fit in or get out'. Hmmm. What good will the front page do if the inner pages tell a different story?

At 12:35 PM, Anonymous Anonymous said...

Bandwagon leaping would indeed be the best term to describe the front page of the Sun. No doubt next week they will be back to their old selves.


Post a Comment

Links to this post:

Create a Link

<< Home